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We are a data visualization studio that focuses on building meaningful experiences with data.

Project Name
Decoding Asian Hate

Since the start of the COVID-19 pandemic the AAPI (Asian American and Pacific Islander) community has faced an unprecedented amount of hate.

Clients
The Asian American Foundation

Since the start of the COVID-19 pandemic the AAPI (Asian American and Pacific Islander) community has faced an unprecedented amount of hate. Hate takes the form of verbal harassment, shunning, property damage and even physical assault. Recently we’ve seen these headlines in the news more and more, but TAAF discovered that what’s reported by the news is only the tip of the iceberg. Along with news and tweets captured, this project helps shed light on various attributes of each, such as a location of an incident (businesses had the highest), gender of the victim (if known), and whether or not the incident was COVID related.

We visualized all accounts of hate captured in TAAF’s news and Twitter data as fragments, each fragment representing one hate incident. The flood of fragments animate in at the start of the experience to convey the magnitude of how many hate incidents are happening to the AAPI community. By utilizing color, sort features and interactive capabilities viewers can explore every fragment categorized by the types of hate incidents described in the tweet or news report chronologically from the start of the pandemic to present.

Decoding Asian Hate #2
Decoding Asian Hate #3

About

Balancing the worlds of art, design, statistics and science, Pitch creates data visualizations and interactive experiences that are showcased across a multitude of mediums for clients who include Facebook, GE, GM, Google, eBay, Esquire, ESPN, MoMA, The McKnight Foundation, Popular Science, PEW Charitable Trust, IBM, Fortune, The Max Planck Institute and many more.

We create visualizations for multi-touch interactive walls, kiosks, smart phones, tablet devices, console games, websites, stand-alone applications, museum exhibits, projections, textiles and print. We have experience in a wide variety of industries including banking, social media, economic, finance, transportation, health, sports, scientific research, advertising, politics and art.

Our innovative and sought-after work is attributable to an out-of-the-box creative process that brings together a small, agile and forward-thinking team from a range of different yet complementary backgrounds. The success of our work is attributed to our multidisciplined talents and our constant focus on high quality and innovation. We help bring complex ideas and information to a broad audience in an engaging and intuitive way.

Clients

GoogleeBayIBMTwitterAT&TUnited Nations Development ProgrammeWorld Justice ProjectBoston UniversitySouthern Poverty Law CenterSave the RedwoodsScientific AmericanTime MagazineThe Asian American FoundationGeneral ElectricFortune MagazineFacebookYouTubeNikeThe North FaceMuseum of Modern Art
  • Activision
  • AirTran
  • Arab Studies Institute
  • AT&T
  • Bloomberg Foundation
  • Boston Public Schools
  • Boston University
  • Climate Impact Lab
  • Cosmopolitan Magazine
  • Dow Jones
  • eBay
  • ESPN
  • Esquire Magazine
  • Facebook
  • Focus Magazine
  • Fortune Magazine
  • Gates Foundation
  • GE
  • General Motors
  • GEO Magazine
  • George Mason University
  • Google
  • Hearst Magazine
  • IBM
  • Inc. Magazine
  • Inequality Media
  • Inter-American Dialogue
  • Interos
  • L3Harris
  • La Panacée
  • Lincoln Center for the Performing Arts
  • Lion Television
  • McGraw-Hill
  • Netflix
  • New York Public Library
  • Nielsen
  • Nike
  • Norfolk Southern
  • Oil Change International
  • Oracle
  • Popular Science
  • Princeton University Press
  • ProPublica
  • Ravenswood City School District
  • Rhodium Group
  • Save the Redwoods
  • Scientific American
  • Shutterfly
  • Southern Poverty Law Center
  • SPIN Magazine
  • The Anti-Defamation League
  • The Asian American Foundation
  • The City of Montpellier
  • The Climate Institute
  • The McKnight Foundation
  • The Minderoo Foundation
  • The Nation
  • The North Face
  • The Pew Charitable Trusts
  • The PGA
  • The Russian Avangard Foundation
  • Time Magazine
  • Twitter
  • United Nations Development Programme
  • University of California, Davis
  • University of Georgia
  • Visa
  • Wall Street Journal
  • WIRED Magazine
  • Wisconsin Institutes for Discovery
  • World Justice Project
  • WorldBook
  • YouTube